About

The Label

Begun in 2008, DAYGLOW is a Singapore-based women’s ready-to-wear cult label that is inspired by past eras. Incorporating cuts that are easy to wear, it creates modern day wear from classic styles. DAYGLOW designs for individuals who choose to be unique: those who want freshness in their style. Therefore, each creation is original and limited with only the most exclusive fabric used.

Besides ready-to-wear pieces, made-to-measure services and designing are also available.

The Designer

The brainchild and consuming passion of Lilian, DAYGLOW was created to remind us of the unrefined, organic, brown sugar sweet memories of the age of innocence. Viewed through rose tinted soft focused lenses, a technicoloured world of floral prints, pleats, frills is embodied in the collections of DAYGLOW.

The designs are comforting, as it subtly encourages reminiscence, romantic like first love and covertly sexy like a convent school girl’s pinafore. They are about carefree barefoot trots in the grass, giddy hand held twirls and capricious laughter.